Written by
Cindy
Lee
Published on
January 19, 2022
Customizable Donation Forms - while they’re not the only fundraising solution we offer, they’re probably what CanadaHelps is best known for! We’re proud to provide these powerful and easy to-use donation forms to Canadian charities, and even prouder to see the wonderful ways charities have made them their own.
If you’re looking for inspiration for your charity donation page, whether it’s an embedded donation form, multi-step or tribute form, look no further!
One of the best ways to use our forms is to embed them directly onto your website. This keeps traffic on your site and promotes a more seamless experience when visitors are ready to give. The fully customizable form means that the form looks and feels like a part of the page. There is a lot of flexibility with the information, images and donation details you can place both on the page and on the form.
We love North York Women's Shelter’s sleek use of CanadaHelps' Embedded Donation Form. The custom colourways blend in with the NYWS’s branding, integrating well with the rest of their site design and offering the user a seamless one-page experience. You can see they have also customized the different fund options that the donor's gift can fuel, reminding the donor of where their gift is going at the point of donation, and creating a more robust giving experience.
Notice that NYWS's Donation Form is smaller, and positioned on one side, both of which we like. These customizations create less scrolling for the donor, and free up blank space on the opposite side of the Donation Form to remind the donor why their donation is helpful and important, which NYWS does an excellent job of.
Ecosource has made great use of the image feature to show the benefit of their programs. Observer how, to gain larger gifts they have added prefixed donation amounts that donors can self-select. To gain more information from their supporters, they have also added a custom question field “What is your motivation for supporting Ecosource today” - this could be a great source of information for them to develop future content that appeals to their supporters.
Multi-step forms help to break up the process so donors are guided step-by-step through giving a donation, this can be less of a barrier for some donors. Because it’s easy to set up either type of form, we encourage you to test between different types of forms to see what works for your audience.
Alberta Dreams has written a great impact message which is short and succinct - directly communicating their mission. They have also added callouts in their form which gives clear examples of what each donation amount could help to cover.
Na-Me-Res (Native Men's Residence) uses CanadaHelps' Multi-step Donation Form with stylish, customized, pop-up formatting. We love how Na-Me-Res' popup design creates a bold and attention-grabbing call to action, focusing your donor on the donation flow, and minimizing the opportunity for distractions or pain points.
The Calgary Food Bank form is clean and minimalist, fitting in nicely next to the various ways visitors can support the charity. While it is short and simple it provides all the options needed to make a recurring donation, donate to a specific fund, leave a message or dedicate the donation.
Choosing a Multi-Step form doesn’t mean you can’t use your beautiful image assets. Camp Luther has put their donation form on top of a fun picture.
Did you know that 8% of donations made through CanadaHelps are tribute gifts, given in memory or in honour of friends and family? That’s why we’ve made it easy for charities to accept tribute gifts with our tribute-first giving forms that allow you to set a custom selection of cause-based eCards.
Northern Lights Wildlife Shelter has made great use of images of animals that they have rescued in this Tribute First style donation form. These eCards make it clear the cause that was donated to and can add a wonderful touch for the recipient.
Don’t have any of your own images to use? We have you covered. We provide tasteful default images for many different occasions such as Sympathy, Christmas and Birthdays. As seen here on Grande Prairie Palliative Care Society’s Donation Page, a tribute first form does not hinder the styling functions of the customizable donation form.
Victoria Foundation used a beautiful image of their building in the Springtime as the backdrop for their CanadaHelps linked donation page. Using a linked donation page can allow you to tell your charity's story through photography assets, and reduce any distractions a donor might have on an embedded donation page.
Hope for Wildlife is another charitable organization that has used powerful images to their full potential on a CanadaHelps' linked donation page. Coupled with their copy, the ask is highly impactful and helps people imagine the mission that they are contributing to.
Did you know that securities and mutual funds donations are the most strategic way for donors to give? For your tax-savvy donors, it could be worth providing them the option to donate stock. Our donation forms also support securities donations, opening up securities donations for all charities, no matter your size. With a secure form, donors wishing to make securities donations no longer have to print off a PDF form and mail it in or reach out to a member of staff to make their donation. They can do so all with a few simple clicks on your charity's website.
Bonus: Archway Community Services uses an embedded securities form explaining how these donations will help support the community. The way it is embedded and introduced makes the concept of donating securities more approachable. Like always, the donation form is matched to the branding and colours of their site.
If you’re not ready to create your own Securities donation form yet, you can also direct donors to CanadaHelps where donors can donate securities to any charity.
We hope you enjoyed browsing these donation forms and were inspired by them as much as we were. Design a beautiful donation form supported by ecommerce best practices by using CanadaHelps’ Customizable Donation Forms.
Whether you’re looking for an embedded form, multi-step form, tribute-first form, or linked donation page, our donation forms can do it all.
Get started in minutes with our Customizable Donation Forms.