GivingTuesday is a global day of generosity. But most of the fundraising work we do tends to be at the annual giving level and focused on acquisition. Has your fundraising team integrated the opportunity to engage major gift donors who give using securities, insurance and bequests? Donor advised public foundations are the fastest growing source of funding potential in Canada and yet most charities ask for $20 on GivingTuesday when you could be raising major gifts, whatever that means to your charity. Join our speaker Paul Nazareth, who was part of the CanadaHelps team when GivingTuesday was launching and whose current organization was created to be a bridge between charities and professional advisors in tax, financial and estate planning. You’ll leave feeling more confident about your GivingTuesday strategy and how to raise big gifts from your supporters in collaboration with their advisors all year ‘round!
Integrated fundraising opportunities
Engaging major gift donors
Gifts of securities, insurance and bequests
MFA-P. Vice President, Education & Development | Canadian Association of Gift Planners