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Published on
December 15, 2021
Email Best Practices to Increase End-of-Year Fundraising
If you’re anything like us the last few weeks have probably been a mad dash towards Giving Tuesday. Now it’s time to capture that momentum and use it to propel your charity's end-of-year fundraising campaign.
But how do you increase your year-end donations? That’s exactly what we spell out for you with in our webinar on email best practices to boost year-end charity fundraising.
Philip Manzano, Senior Client Marketing Manager at CanadaHelps, and Eve Davies-Greenwald, eCommerce Manager at CanadaHelps dig into the following topics:
- Understand the type of content to be sending during your EOY push
- Develop an abbreviated roadmap of emails to send to donors, and when
- Navigate through email best practices
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