Connect, learn, grow
Join us in September 2023 during Small Charities Week for an exclusive online seminar series designed specifically for professionals working in small charities. Attendees will gain practical skills and strategies to help their organizations thrive.
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What is Small Charities Master Class?
Taking place in September during Small Charities Week, Small Charities Master Class is an online seminar series specifically designed for professionals working in small charities. The seminar covers a range of topics, including fundraising, partnerships, digital transformation and more.
Attendees will learn from industry experts, participate in workshops and breakout sessions, and network with peers from across Canada.
The seminar aims to equip attendees with practical skills and strategies to help their organizations thrive, and to provide a supportive community for small charity professionals.
Full speaker roster and session schedule can be seen below.
Sessions & Agenda
2:00 -3:30 ET
Session 1: Expand Corporate Partnerships Through Product Donations
Speaker: Dave Rolleston, Founder & CEO of The Charity Hub
Learning Outcomes:
- Learn a unique and practical way to develop new and existing corporate partnerships
- Identify strategies for building strong partnerships with corporate sponsors
- Key insights from keynote address on the benefit of alternate revenue streams
- Best practices and tips for developing successful partnerships with corporate sponsors or other matching opportunities, shared during the panel discussion
- New ideas for engaging in matching opportunities and corporate sponsors while creating mutually beneficial relationships
2:00 - 3:30 ET
Session 2: How Digital Transformation Can Improve Your Fundraising Results
Speaker: Aine McGlynn, PhD; Founder at Aine McGlynn Consulting
Learning Outcomes:
- Explore fundraising ideas, tools, and approaches for small charities
- Practical guidance on how to innovate fundraising practices with use cases from each charity participant, shared during the panel discussion
2:00 - 3:30 ET
Session 3: Coalitions as a Fundraising Strategy—collaborating with other charities for greater impact
Speaker: Celeste Flores, Director, US + Canada Hub for GivingTuesday
Learning Outcomes:
- Understand how to maximize the impact campaigns on a limited budget
- Learn how small charities can collaborate for greater impact
- Discussion of collaboration and partnership opportunities for small charities during the panel discussion
- Strategies and tips for leveraging social media to engage with supporters and amplify impact
2:00 - 3:30 ET
Session 4: Building Resilience in Small Charities During Uncertain Times Through Story Telling
Speaker: Fraser Green, Principal at Good Works
Learning Outcomes:
- Develop strategies for building resilience in small charities during uncertain times
- Learn best practices for managing finances for small charities
- Importance of developing recurring gift appeals
- Best practices and pitfalls to avoid in managing finances, shared during the panel discussion
- Strategies and resources for developing recurring giving with donor base for reliable, year-round fundraising
2:00 - 3:30 ET
Session 5: Engaging the Next Generation of Donors and Supporters for Small Charities
Speaker: Duke Chang, President & CEO of CanadaHelps
- Learn how to engage the next generation of donors and supporters for small charities
- Understand how small charities can adapt to changes in the charitable giving landscape
- Understanding generational strategies for Gen Z, Gen X, and Millennials
- Ideas for adapting and evolving strategies to meet changing demands and preferences of donors
- Examples of successful fundraising approaches and campaigns from case studies and workshops
- Discussion of changing trends and charitable giving landscape during the panel discussion
Speakers & Presenters
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After many successful years in the private sector, Dave felt it was time to look at the bigger picture and create a philanthropic engine that could satisfy the world's economic marketplace with a greater payback to society and the environment. Dave started The Charity Hub in 2021 after 20+ years of experience as a CEO in the liquidation and excess inventory industry. The Charity Hub provides a service that helps corporations support charities by turning excess,refurbished, and customer-returned inventory into cash donations for their favorite cause through responsible and strategic product liquidation. Dave has an in-depth understanding of product lifecycle and marketplace potential. With global connections in both the private and non-profit sectors and a philanthropic spirit, Dave has the know-how, network, and passion to lead a social enterprise like The Charity Hub. He’s motivated to support a sustainable circular economy and turn the world’s excess inventory problem into a positive impact.
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Fraser is a Principal at Good Works, one of Canada’s leading fundraising consulting agencies. AtGood Works, Fraser’s focus is on communications/message strategy, content creation and active donor listening.Fraser is a gifted writer and a sought-after public speaker. He presents regularly at fundraising conferences in Canada, the USA and Europe. His articles and blogs are frequently published in professional journals the world over. Fraser is the co-author of ‘Iceberg Philanthropy’ and ‘YouCan’t Take It With You’ and the author of 3D Philanthropy.
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Celeste is a strategist specializing in transformational leadership and growth of giving campaigns and revenue generation to elevate and scale social impact, as well as build capacity for the nonprofit sector. Particularly versed in creating vision, engaging a cross-section of stakeholders, building community and corporate partnerships to expand reach and increase strategic resources. Strong business acumen and social sector background anchor expertise in community investments, partnerships, giving technology, campaign building, strategic planning and organizational development.
Aine is an "accidental techie" with more than ten years of experience in development, staff and stakeholder management, strategic thinking, partnerships, board governance, and program development. She is a diversely talented, self-starter committed to finding creative solutions to information and data management challenges for small organizations and businesses. She holds a doctorate from the University of Toronto with a focus on global activisms and gender formations and has published widely.
Aine runs a consultancy dedicated to upping the digital skills and information management practices of small nonprofit organizations.
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Duke Chang is an accomplished executive with over 25 years of leadership experience in financial services and technology, transforming businesses through innovation and product-led growth. Most recently, Duke served as the Worldwide Head of Product, Business Development, and Customer Experience for Lenovo Solutions and Services Group where he built and scaled the broad solution portfolio to support Lenovo's $3 billion business.
Partnering for Charity Success
We are proud to announce that The Charity Hub is sponsoring the 2023 Small Charities Master Class!
With a deep understanding of the unique challenges and limited resources faced by small charities, The Charity Hub is committed to supporting their growth and success. This sponsorship highlights The Charity Hub's dedication to fostering collaboration, sharing expertise, and empowering small charities to thrive in today's ever-changing landscape.
Through this partnership, The Charity Hub will contribute to the development of learning resources, networking opportunities, and thought-provoking discussions that address the specific needs of small charities. By investing in the education and growth of professionals from small charities, The Charity Hub is demonstrating its commitment to building a strong and vibrant charitable sector.
Register Today
