Webinar: Search Ads 201 - Turn Search Traffic Into Donations
Looking to grow your donors? With search ads, you can help interested individuals find your site—and, with an optimized donation page, turn more of your site visitors into donors. This is a 201 session -- building upon what we learned in Search Ads 101. Be sure to watch that full webinar before diving into this one!
Join special guests from Google for Nonprofits Canada to cover:
- A broad overview of the Google for Nonprofits, and Ad Grants program
- Discuss how to leverage online goals for performance marketing
- Learn strategies to maximize performance
- Perform a mock audit of a Ad Grants account