Webinar: Online Donor Acquisition 101

February 22, 2021

Online giving is growing at a rapid pace. At CanadaHelps, we saw a 90% increase in the number of Canadians giving online in 2020. But the question is: how do you turn these donors into your donors?

It all starts with an ironclad digital acquisition strategy.

Hear from CanadaHelps fundraising experts to learn how to:

• Attract, engage, and retain more donors by using an acquisition funnel as the basis for your strategy;
• Optimize your website and donation forms for better conversion rates;
• Set measurable acquisition goals, and track your results against them; and
• Build better relationships that lead to more repeat donations, by wrapping donor stewardship into your acquisition strategy.


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